Improving engagement through Gamification

What is Gamification? Gamification is the act of applying gaming principles to an everyday situation and is often used by marketing agencies as a tool to engage with customers. It involves tactics such as prize draws and points rewards schemes, and has proved to be hugely successful amongst a wide range of consumers. It creates

Continue Reading

Facing the challenge of the education/practical gap

New graduates are frequently entering the job market. This presence calls into question whether their education has equipped them with sufficient capabilities to be able to navigate through the realities of the adult world. The misalignment between knowledge and practical abilities is a challenge that can negatively affect both the individual and the organisation to inevitably

Continue Reading